In late April, Huazhi International simultaneously launched five overseas learning programs—to four Southeast Asian countries, Hong Kong, Japan, Germany, and four Nordic countries. Nearly one hundred entrepreneurs and managers set off separately, exploring the world on foot and gaining insights through dialogue.

Among them, the group that went to Northern Europe was particularly eye-catching. Over the past two weeks, Huazhi led students on an in-depth exploration of Denmark, Sweden, Finland, and Norway, covering education, science and technology, and culture.

01. Who did we meet?

——From Nobel Prize Committee Member to LEGO Vice President

The Nordic delegation in Stockholm held a direct dialogue with Professor Meister of the Karolinska Institute. This Nobel Committee expert, who witnessed the final selection process for the Physiology or Medicine Prize, recounted how Nobel was no longer just a name in textbooks, but a series of vivid stories—the most brilliant moments of human ingenuity.

In Billund, Mr. Thomsen, LEGO's current Head of Educational Impact, personally received us. There was no bureaucratic jargon, just pure substance: How has LEGO's brand culture been refined over 90 years? How does LEGO think across boundaries in the AI era? Even the "internal museum," which is not usually open to the public, was opened as an exception. Someone at the scene remarked, "So the management philosophy is hidden in those individual LEGO bricks!"

Principal Morgan of Odense, Denmark, accompanied us throughout the entire visit—discussing Grove's educational ideals, the life lessons behind Andersen's fairy tales, and finally sitting with us on the roadside, drinking coffee and singing folk songs. What is a "People's Academy"? This is it!

02. What did they experience?

——Knead learning into the dough

The biggest innovation of this delegation is that it "does not act as a bystander".

In Odense, the group visited schools for grades 0-9 and attended classes with local children. There were no barriers of translators, only eye contact and laughter. In the afternoon, they went to a deer park and were lucky enough to find deer antlers; in the evening, they visited a Danish family, where the team rolled up their sleeves, kneaded dough, prepared fillings, and made dumplings.

The hostess talked about her perspective on "home and growth," while a Chinese entrepreneur shared his experiences of starting a business in China.

Fairy tales may have borders, but love and dough do not.

The LEGO House went even further—a group of adults were allowed to "be kids for half a day." They built bricks, constructed houses, and forgot about KPIs. Someone even managed to buy a limited-edition set only available at Billund headquarters, laughing like a child.

03. Why now?

——Globalization has entered a "deep water zone," requiring more face-to-face interaction.

It was no coincidence that five routes departed simultaneously.

Southeast Asian tours explored supply chain shifts, Japanese tours researched the future of business, German tours studied hidden champions, Hong Kong tours explored finance and technological innovation... while the Nordic tours brought back a "sustainable happiness methodology".

When Chinese entrepreneurs squat at the entrance of Copenhagen City Hall and happen to see newlyweds throwing flowers; when they sit down to eat a sandwich at the century-old Ostermalms Salu seafood market—those moments are closer to the essence of "mutual learning among civilizations" than any business negotiation.

04.What did they bring back?

——Not the answer, but a sharper question.

Before each group's activities ended, there was a "fireside chat." The members of the Nordic group sat together and talked not about "what they had learned," but about "whether their previous approach might have been wrong."

Some began to reflect on whether the excessive pursuit of efficiency in enterprises stifled creativity; some decided to go back and turn their company's break room into a "building block wall"; and many more quietly took a picture of the quote in the Hans Christian Andersen Museum: "Life itself is the most beautiful fairy tale."

Huazhi International doesn't simply move knowledge around. What they do is throw you into a completely different system and let you create your own breakthroughs.

05.Where to next?

——The world is vast, and Chinese manufacturing continues its journey.

The fifth group has just returned, and registration for the new tour in June is already underway. Some people call it a "study tour," but veteran members correct them: "It's a treat for the mind and soul."

If you're also tired of theoretical discussions, why not take a trip together next time? Enjoy a coffee in the sunny weather of Copenhagen, explore smart manufacturing in Germany, witness the booming consumer market in Japan, and discover overseas opportunities in Southeast Asia.

The world is the best business school. And Huazhi International is responsible for opening the door.