Japan Medical Innovation Exploration Tour: The Collision of Tradition and Modern Medicine

(6 Days 5 Nights)

【Project Background】

Traditional Chinese Medicine (TCM) is an integral part of the splendid treasure trove of China's traditional culture. It is the crystallization of the outstanding cultural history of the Chinese nation over 5,000 years and is currently the most complete traditional medical system preserved in the world. Chinese medicinal materials are the material basis for the inheritance and development of TCM. It can be said that Chinese medicine is not only medicinal materials, but also a representative of culture. With the continuous introduction of policies on ancient prescriptions in China, the research and development of "ancient classic prescriptions of TCM" that are exempt from clinical trials and the simplified registration and approval processes will actively promote the inheritance of ancient classic prescriptions and facilitate the development of TCM. Faced with strong consumer demand, Chinese medicine has ushered in an unprecedented opportunity for development.

However, up to now, especially especially when compared with Western medicine, there are some obvious problems in China's TCM industry: the decline in quality of Chinese medicinal materials, talent shortage, and low efficiency in the development and utilization of Chinese medicine resources. While facing many problems, the industry also faces fierce competition: biopharmaceuticals are taking over the Chinese medicine market. Last year, the acquisition of a century-old Chinese medicine company in China by a Japanese Kampo medicine giant attracted continuous attention from the industry and beyond. Faced with many complex external environments, how to enhance the core competitiveness of enterprises in the Chinese medicine industry chain? Where will small and medium-sized enterprises go?

On the contrary, looking at our close neighbor Japan, it has surprisingly occupied the vast majority of the current global sales share of the Chinese medicine market, and TCM has achieved an astoninshing revival in Japan. As an important inheritor of Kampo medicine, its Kampo medicine industry has formed a mature system of research and development, production, management and market operation  after decades of development.

Set sail for Japan and follow the entrepreneurs who are committed to the development and promotion of TCM to find answers together. Understand the history and current market status of the development of TCM (Kampo medicine) in Japan on-site and learn from the successful experience of the developement of Kampo medicine in Japan. Identify the gap between the development of Chinese medicine in China.